The Joyful Joy Foundation is a not-for-profit organization founded by Osas Ighodaro, in honor of her sister Joy Ighodaro. Joy was with child and contracted malaria during a trip to Nigeria in 2006. At the time, there was little awareness on early diagnosis and tragically two lives vanished. Osas became very passionate and pro-active with increasing awareness of the disease. As a Celebrity Advocate for Malaria No More, Osas has dedicated her time and energy towards awareness initiatives and raising funds to eradicate malaria.
A trip to Nigeria in 2011 opened Osas' eyes to the plight of those living in extreme poverty. It was then, along with Co-Founder Sioux Greaux that a pledge was made to create Joyful Joy, to honor the lives of those gone too soon and to spread more Joy into the lives of those who need it most. No one should have to bury a loved one because of a disease that is treatable and preventable. None should have to go without food and the basic necessities to live a healthy life.
Joyful Joy is a celebration of life, good health and sustained growth.